You’re entering a training for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow’s enterprises. It’s a book for the business model generation.
Business innovation is an organization’s process for introducing new ideas, workflows, methodologies, services or products.
Like IT innovation, which calls for using technology in new ways to create a more efficient organization, business innovation should enable the achievement of goals across the entire organization, with sights set on accomplishing core business aims and initiatives. Innovation often begins with idea generation, wherein ideas are narrowed down during brainstorming sessions after which leaders consider the business viability, feasibility and desirability of each idea.