ITI Short Course Certificate in Business Management provides a framework for developing the business skills and knowledge needed in the same field.

Student choose 6 Units to complete the Certificate and get attestation from KHDA.

 

Unit 1: Exploring Business

• Explore the features of different businesses and analyze what makes them successful

• Investigate how businesses are organized

• Examine the environment in which businesses operate

• Examine business markets

• Investigate the role and contribution of innovation and enterprise to business success.

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Unit 2: Developing a Marketing Campaign

• Introduction to the principles and purposes of marketing that underpin the creation of a rationale for a marketing campaign

• Influences on marketing activity

• Purpose of researching information to identify the needs and wants of customers

• Market research methods and use

• Developing the rationale

• Marketing campaign activity

• Marketing mix

• The marketing campaign

• Appropriateness of marketing campaign

 

Unit 3: Personal and Business Finance 

• Understand the importance of managing personal finance

• Functions and role of money

• Different ways to pay

• Current accounts

• Managing personal finance

• Explore the personal finance sector

• Features of financial institutions

• Communicating with customers

• Consumer protection in relation to personal finance

• Information guidance and advice

• Understand the purpose of accounting

• Purpose of accounting

• Types of income

• Types of expenditure

 

Unit 4: Managing an Event 

• Explore the role of an event organizer

• Investigate the feasibility of a proposed event

• Develop a detailed plan for a business or social enterprise event

• Stage and manage a business or social enterprise event

• Reflect on the running of the event and evaluate own skills development

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Unit 5: International Business 

• Explore the international context for business operations

• Investigate the international economic environment in which business operates C Investigate the external factors that influence international businesses

• Investigate the cultural factors that influence international businesses

• Examine the strategic and operational approaches to developing

 

Unit 6: Principles of Management 

• The definitions and functions of management

• Management and leadership styles and skills

• Managing human resources

• Factors influencing management, motivation and performance of the workforce

• Impact of change

• Quality management

 

Unit 7: Business Decision Making 

• Business plans

• Decision making in business

• Use of research to justify the marketing of a business

• Efficient operational management of the business

• Understand the importance of managing resources

• Creation and interpretation of financial forecasts

• Viability of a business

• Demonstrate business skills/IT skills

 

Unit 8: Recruitment and Selection Process 

• Examine how effective recruitment and selection contribute to business success

• Undertake a recruitment activity to demonstrate the processes leading to a successful job offer

• Reflect on the recruitment and selection process and your individual performance

 

Unit 9: Team Building in Business 

• Examine the benefits of teams in a business setting

• Investigate techniques and theories used for the development of an effective business team

• Develop effective team skills through practical activities

 

Unit 10: Recording Financial Transactions 

• Undertake the accurate recording of financial transactions using the double entry accounting system

• Carry out bank reconciliation as a function of accurate financial control

• Construct control accounts for debtors and creditors for accurate financial control

• Examine the correction of errors in accounting records for financial control

 

Unit 11: Final Accounts for Public Limited Companies

• Examine the end-of-year financial statements for a public limited company

• Explore the cash flow statement of a public limited company

• Undertake shareholder ratio analysis for public limited company accounts

 

Unit 12: Financial Statements for Specific Businesses

• Understand different types of businesses and their capital structure

• Examine the end-of-year financial statements for partnerships

• Explore the end-of-year financial statements for non-profit-making organizations

• Explore manufacturing accounts

 

Unit 13: Cost and Management Accounting 

• Explore absorption and marginal costing techniques for decision making

• Carry out standard costing and variance analysis statements

• Explore budgets for financial planning and control

• Undertake investment appraisal of long-term capital investment

 

Unit 14: Investigating Customer Service 

• Explore how effective customer service contributes to business success

• Investigate the methods used to improve customer service in a business

• Demonstrate customer service in different situations, using appropriate behaviors to meet expectations

 

Unit 15: Investigating Retail Business 

• Explore the current structure of the sector through investigation of the local retail environment

• Investigate how the retail sector has responded to change and trends

• Examine the importance of the supply chain and stock control management to the success of retail business.

 

Unit 16: Visual Merchandising

• A Explore how retail outlets apply visual merchandising and display techniques in line with legislation and safety considerations

• Examine the psychological and technological merchandising techniques used to influence customers

• Create a successful display for a retail outlet through the use of appropriate visual merchandising techniques

 

Unit 17: Digital Marketing

• Examine the role of digital marketing within the broader marketing mix

• Investigate the effectiveness of existing digital marketing campaigns

• Develop a digital marketing campaign for a selected product or brand

 

Unit 18: Creative Promotion

• Explore the role of integrated marketing communications in creative promotion

• Review the effectiveness of the promotional mix used by different businesses

• Create a plan for a promotional campaign

 

Unit 19: Pitching for a New Business

• Explore potential ideas for a micro-business start-up

• Develop a business plan for a viable micro-business start-up

• Carry out a pitch for funding for the chosen micro-business

 

Unit 20: Training and Development

• Investigate training and development in a selected business

• Examine the planning and delivery of training programs in a selected business

• Develop an appropriate induction program for a group of new starters in a selected business

 

Unit 21: Market Research

• Examine the types of market research used in business

• Plan and implement a market research activity to meet a specific marketing objective

• Analyze and present market research findings and recommend process improvements

 

Unit 22: Work Experience in Business

• Investigate opportunities for work-related learning

• Carry out work experience in an appropriate and safe manner

• Reflect on work experience undertaken and its influence on own personal and professional development